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Is Branding Making a Comeback?

Tips for Developing Strong Branding to Help Your Business Stand Out People today are constantly bombarded with messages, offers, and flashy graphics in an attempt to be attention-grabbing. As attention spans continue to dwindle, more people are caring less about what you have to offer. Simply put, competition is fierce, and markets are bigger than […]

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Instagram Posts Not Doing So Well? Study Shows How to Maximize Performance

Study Shows How Emojis, Videos and Caption Lengths Affects Instagram Post Performance A new study of Instagram post performance was conducted by Quintly, a social analytics platform. The study analyzed 5.4 million posts, and 34k Instagram business profiles throughout the month of January 2019. The study gives an overall insight on how these profiles are […]

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Facebook Business Releases Messenger Lead Generation Feature

Facebook Rolls Out Messenger Lead Generation to All Advertisers First announced in May at its F8 Conference, Facebook is now officially releasing its automated lead generation feature for Messenger to all advertisers. The template will begin rolling out this week, giving businesses the ability to create an ad that leads users to an automated question […]

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LinkedIn Shares Tips For Optimizing Business Pages

LinkedIn Discloses 10 Most Followed Pages and Offers Business Tips LinkedIn has shared tips for maximizing company pages, while also revealing its list of the 10 most followed pages on the platform. And while growing followers is cited as one of the top marketing aspirations on LinkedIn, how can a page draw attention in the […]

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Twitter Introduces 6-second Video Ad Unit

Twitter Provides Marketers New Biddable Video Ads Option Twitter is giving advertisers the option to bid on the first 6 seconds of a video ad view in an effort to capitalize on the growth of video advertising on its platform. The social media platform is investing in video after a successful second-quarter earnings report, which saw ad […]

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Instagram to Allow Users to Report Misinformation

Instagram’s New Misinformation Reporting Option to Reduce Platform Scam Instagram is testing a fresh new option that will allow users to report misinformation on the platform, in the latest attempt by Facebook to slow the spread of false and misleading content across its platforms. The tool will be available to all users by the end […]

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