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The Importance of Optimizing SEO For Voice Search

Tips for Mastering Voice Search As technology and search algorithms constantly change and evolve, it’s no secret that staying current with developing trends is no longer optional for digital marketers. So, what’s the latest and greatest untapped opportunity for optimizing SEO that marketers should be taking advantage of? We’re talking about voice search. According to […]

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SEO: You’ve Got Questions, We’ve Got Answers!

SEO: You Have Questions, We Have Answers!

10 Questions All Businesses Have About SEO When you’re just getting started, figuring out how to make search engine optimization (SEO) work for your business can seem overly complicated. Navigating through the best practices while avoiding the common pitfalls is enough to make your head spin. But it doesn’t have to be this way. We’ve […]

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Google Ads Is Getting Rid of Average Position on September 30

Google To Sunset Average Position Metric As announced by Google earlier this year, average position will soon no longer be part of Google Ads. Google will begin sunsetting the average position metric the week of September 30. Instead of average position, Google says advertisers should transition to using the position metrics introduced last year. These […]

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Google home speaker

The Increasing Popularity of Voice Technology

Companies and Consumers Shift Focus Towards Voice Technologies Voice technology continues to rise and is quickly becoming the norm for all brands looking to reach and better engage consumers. Assistants like Apple’s Siri, Amazon Alexa, or Google Assistant are becoming staples in our everyday lives and are promoting the adoption of voice technology. Despite concerns […]

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How Google Search Recent Changes Will Affect SEO

Google Search Updates To Spark Change In The World Of SEO Google is currently undergoing significant changes that are going to affect the way we do our research, and subsequently influence the SEO world. Let’s take a look at how these changes will affect SEO. Google Discover Google Discover is a content recommendation platform based […]

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Facebook News Feed Ads Are Changing

Facebook to Update Its Ad Format Significant changes are currently happening at Facebook. The latest? Big updates to their ad front. If you’re using Facebook for advertising, then you need to be aware of this update. Starting August 19, Facebook is rolling out changes to their ad layouts, taking them from a 2:3 aspect ratio […]

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