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Study Finds Meta Descriptions Have Biggest Influence on Clickthroughs

Searchers More Likely to Click on Search Results Due to Strong Descriptions Over Branding and Meta Titles Forget meta titles and branding, that’s so 2019. According to one recent study, meta descriptions are the most influential factor when it comes to whether searchers decide to click on a particular search result. The study, conducted by […]

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Microsoft Study Identifies SEO as Most Important Skill for Marketers

Microsoft Reveals What Marketing Trends Will Define the Decade While Microsoft may not be known for its clairvoyant skills (we’ll leave that up to the Long Island Medium), they’ve taken a stab at predicting some key marketing trends for the 2020s in a recent study. Researched and written by the Microsoft Advertising Brand Studio, the […]

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Google Announces Intention to End Cookie Support Within Two Years

What the End of Cookies Could Mean for Advertising and Digital Marketing It’s hard to imagine a world without cookies (the Internet kind, not chocolate chip), but if all goes according to Google’s plan, we may see a more private Internet in as shortly as two years. According to a recent blog post published to […]

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Google Rolls Out New Shopping Section in Mobile Search Results

Google Makes it Easier to Shop Directly from Search Results Online shopping is about to get a whole lot easier. Google recently announced that it has begun rolling out a new addition to mobile search results in the U.S. to make it easier for users to shop for products online after searching for them in […]

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Google Gives Paid and Organic Search Results a Makeover

Look and Feel of Mobile Search Results Coming to Desktop A new year and new decade means a brand new look for Google. Ok, maybe not a complete image overhaul, but search results have gotten a bit of a makeover. And no, we’re not talking about a new wardrobe or haircut here. These differences are […]

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Meet Your New Shopify Partners

SEO Twist Partners With Shopify to Help Businesses Achieve Maximum Growth Potential SEO Twist is proud to announce its next big move as a member of the Shopify Partner Program.  Becoming a Shopify Partner offers SEO Twist the opportunity to provide our amazing clients with the knowledge and expertise of our talented SEO and digital […]

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