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Facebook News Feed Ads Are Changing

Facebook to Update Its Ad Format Significant changes are currently happening at Facebook. The latest? Big updates to their ad front. If you’re using Facebook for advertising, then you need to be aware of this update. Starting August 19, Facebook is rolling out changes to their ad layouts, taking them from a 2:3 aspect ratio […]

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Paid Search Continues to Dominate Digital Ad Spend

Paid Search Leading the Digital Ad Landscape According to new data, paid search remains the dominant digital ad channel, accounting for the largest chunk of most marketers’ digital ad budget. A recent survey conducted by Marin Software’s State of Digital Advertising found that on average, paid search accounts for 39% of total digital ad budget. […]

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How Design Brands Your Story

Using Story Telling and Creative Design to Strengthen Your Brand For any business, your website is one of the most influential aspects of your branding. Think of it as the face of your brand, or the hub where everything related to your business and branding exists. Considering the fact that 81% of customers do research online […]

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Is Content Still King?

When it Comes to Content Marketing, Focus on Quality, Not Quantity A few years back, a certain phrase started popping up more and more frequently: “Content is king!” Back in 2016, many businesses shifted towards content marketing as a way to reach their audiences. Where blogs were once just a way to get much-needed keyword […]

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Google Recovering De-Indexed Pages Following Technical Issue

Page Index Still Recovering After Weekend Problems, Full Impact Still Uncertain Over the weekend, an apparent technical issue caused Google to drop pages from its search index. The initial reaction from the SEO community resulted in a direct response from Google’s Webmaster Trends Analyst John Mueller on April 6. Sorry — We had a technical […]

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Confirmed: Google Search Algorithm Update – March 2019

Latest Broad Core Algorithm Update Taking Effect This Week On March 13, Google confirmed that they were once again providing another broad core update to their search algorithm, and according to talk in the SEO community, this is shaping up to be the biggest update in a long time. The algorithm update started on March […]

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