Man lies on sidewalk in front of garage reading You Are Going To Be Fine

Struggling to Stand Out in a Saturated Market? Here’s What You Need to Know

Tips for Gaining A Competitive Edge to Surpass the Competition From dental clinics to home landscaping services and everything in between, it’s hard to know exactly how you can stay above water and compete in a saturated market with new businesses popping up left, right, and centre. And while competition can be a good thing, […]

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Google Releases Top Trending Searches of 2019

Reflecting on a Decade of Search – Google’s End of Year Roundup As we approach the end of the year and prepare to enter a whole new decade, it’s common to feel nostalgic and reflect on the past year (or ten) and ponder how life has changed. After all, a lot can change in a […]

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Survey Finds Reviews More Important to Local Search Than Ever

Skepticism Continues to Grow As Users Become More Reliant On Local Reviews While business reviews are becoming much more valuable to users when it comes to local search, these users are also getting smarter and displaying a increasing amount of skepticism when it comes to their authenticity. This according to a recent consumer reviews survey […]

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Press Play On Branding Opportunity: Extended Cut

How to Make the Most Out of Social Video Marketing Video content marketing is gaining popularity in the business world, and for good reason. As more and more people watch online videos, this unhinges a huge marketing potential for businesses to tap into. Check out the first video we produced when our brand was just starting […]

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Diversity and Impartiality Are Emphasized in Google’s Search Quality Guidelines Update

Google Instructs Raters to Avoid Personal Bias and Consider User Diversity For the third time this year, Google has released a new set of updates to its search quality evaluator guidelines, this time to emphasize diversity and impartiality. The changes were less significant than previous ones, but indicate a changing way of thinking, and reinforce […]

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Google Finishes Rolling Out Local Search Update

Local Search Update Helps Google Relate Search Terms to Concepts In the digital age, there’s always a first time for everything. In an unprecedented move, Google officially confirmed an update to its local search algorithm this week which began rolling out globally in early November. So, what exactly is this update and what does it […]

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